It's a Chrome extension that lets ARK token-holders log in to Web3 apps, approve on-chain actions, and manage multiple ARK addresses—without ever exposing their secret passphrase. Built solely for the ARK blockchain, it brings one-click security and Ledger hardware support to everyday users and dApp developers.
Client
Ardent Blockchain Development LLC
Industry
Cryptocurrency Wallet - Web3
Services
UI/UX Design, UX Research, Interaction Design, Prototyping, and Product Management.
Year & Role
2024, Lead UX & Product Designer
Client Recommendation
Ray Alvarez,
CEO at ARK Ecosystem
Reetesh’s collaboration, proactivity, and responsibility as a UX/UI designer at ARK were invaluable—enhancing project quality and user satisfaction. I confidently recommend him as an asset to any future UX design team.
Summarized by AI
Tech Stack
Problem Discovery
Key challenges were passphrase anxiety, missing session control, and absent on-chain approval capabilities.
Design Process
A user-centered, iterative approach focused on rapid prototyping and feedback, refined through stakeholders and usability testing.
1
Research
Analyzed blockchain landscape, user pain points, and benchmarked current Web3 wallets for insights.
2
Ideate
Drafted PRDs, mapped information architecture, and built scalable component library for solutions.
3
Design & Prototype
Crafted UI, iterated via stakeholder feedback, and produced interactive prototypes for validation.
4
Test & Handoff
Launched Chrome extension, executed QA, incorporated feedback, and delivered dev-ready design assets.
Market Potential
The global crypto wallet market reached USD 19.03 billion in 2025 and is projected to grow to USD 57.61 billion by 2029 at a 31.9% CAGR. MetaMask dominates with 30+ million monthly active users, yet single-chain wallets are emerging as ecosystems seek tailored solutions. ARK’s network has processed 5+ million transactions across 203k+ unique wallets, and growing institutional interest, signaling opportunity for a dedicated Web3 authentication solutions.
User Insights
Research revealed ARK users prioritize both security and simplicity. These insights below directly shaped our product decisions.
Users forget to disconnect dApps, leaving security gaps.
Most ARK users keep 2+ addresses (cold + hot).
Need for a wallet to perform on-chain actions on ARK.
Users fear exposing passphrases on third-party sites.
Desktop Chrome users cover most of daily ARK transfers.
Business Goals
Defined impact-focused business targets to drive adoption, engagement, and seamless ecosystem integration.
User Persona
Based on the research, we crafted a persona to represent our target user and their core pain points.
Matthew Johnson
Los Angeles
24 Age
Developer & Crypto Enthusiast
Power ARK delegate passionate about streamlined voting flows and rock-solid transaction approvals in a browser.
Pain Points
Juggles three ARK addresses across devices
Loses track of which sites can still access wallet
Fears clipboard sniffers and unknown sites when entering passphrases
Goals & Needs
Easily connect/disconnect from ARK dApps
Manage multiple ARK addresses in one extension
Use Ledger for large transactions and maximum security
Perform on-chain actions smoothly without complex flows
User Journey Map
Visualizes every touchpoint from installation to signed transaction, revealing pain points and delight moments.
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Competitive Analysis
ARKConnect’s focus on ARK-only, extension-based authentication, balancing security and simplicity, unlike broader multi-chain wallets.
Click to expand
Solution & Vision
Empower ARK holders with one-click, chain-specific login and approval in a trusted and secure UI.
Information Architecture
We structured ARKConnect’s IA, prioritizing quick task completion and minimizing cognitive load for users.
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Product Requirement Document
Created a detailed PRD outlining features, KPIs, research, tech requirements, and mitigation strategies to streamline execution.
Design Principles
Defined clear principles driving a consistent, transparent, and secure experience throughout the browser extension lifecycle.
Design System & Figma File Setup
Built a scalable design system unifying typography, colors, and components. Organized Figma file with annotations to ensure consistency, improve collaboration, and speed up development.
Onboarding Screens
Initial user journey introducing ARK Connect’s capabilities and directing users toward appropriate setup paths.
Import Address
Secure pathway for adding existing ARK addresses through passphrase verification and password creation.
Import Ledger Address
Dedicated flow walks users through connecting, unlocking, and importing ARK addresses from Ledger devices.
Create New Address
Progressive onboarding educates about seed security while minimizing friction in wallet creation for new ARK users.
Dashboard
It surfaces balance, latest transactions, and address switcher, dApp connection status, delivering quick oversight at extension launch.
Send and Receive
Unified flow handles payments and detailed records, fostering transactional confidence for every user.
Connection Management
Overview of active dApps, allowing users to revoke access individually or disconnect instantly everywhere.
Settings
Modular settings architecture exposes advanced controls only when needed, preserving interface simplicity for everyday operations.
On-Chain Actions
Specific cards guiding users through connection, transaction, or signature, clarifying risks and permissions before approval, and reducing confusion and misclicks.
Dark Mode
Created designs for dark mode, ensuring accessibility and visual consistency across the product.
Website Design
Created a landing page design showcasing ARK Connect’s value proposition with responsive design and clear installation pathways.
Results and Impact
Quantified outcomes demonstrating ARK Connect’s adoption success, security improvements, and user engagement metrics.
Learnings
Key insights from building ARK Connect’s secure authentication flow and blockchain integration challenges.
Ledger integration demands clear error messaging and visual guidance for firmware mismatches.
Single-chain wallets can outshine multi-chain and feature-heavy suites for trust.
Secondary passwords improve security but add user friction.
Live dApp connection status prevented unwanted approvals.
Auto-disconnect timers are essential for proactive safety in unattended sessions.
Testnet addresses are a must to let users experiment with dApps safely and avoid any issues.
Work With Me
Got an idea for an interesting product or need tips on product design? Don’t hesitate to get in touch by filling out the form below or reaching out to me via email reeteshuiux@gmail.com
Avg. response 12 hours